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YOUR INSIDE

MARKETING TEAM

AT A FRACTION OF THE COST

Resources are tight and demands are high. There’s no room for non-essential expenses today. That’s why we formed The CGO Group - to serve as your Chief Growth Officer. Our single focus is to help businesses grow profitably by building sales and marketing processes and tools to retain, expand and attract customer relationships. 
 

THE CGO

DIFFERENCE

MARKETING

Sales needs marketing and marketing needs sales, yet they are often at odds. We bring it all together by putting customer satisfaction and growth at the center of everything we do. As your Chief Growth Officer, we'll create the processes and design the sales and marketing tools you need to deliver results. 

SERVICE

SALES

PRODUCT

Marimae Wilson and Beth Borst

WHO

WE ARE

The CGO Group knows what it takes to run a successful business. We have more than 50 years of combined experience as the inside sales and marketing team for multiple private companies in southeastern Wisconsin. As an inside team, we know the importance of justifying every dollar spent; that’s why we approach each and every opportunity with the same pragmatism and focus as if it were our own company.

 

We serve B2B companies and nonprofit organizations where client, donor and supplier network relationships are critical to success and profitability - because that's what we do: help retain, grow and attract loyal, profitable relationships by aligning and implementing sales, service and marketing strategies and initiatives for maximum results. 

 

WHAT CGO CAN

DO FOR YOU

We deliver bottom-line results by focusing on the most impactful initiatives to meet your growth objectives. After all, being an inside marketing team for twenty years instilled us with a natural ability to focus on the right things and justify every dollar spent. ​ 

 

For some companies, we are gap fillers. If you have a website project that has stalled, need to launch a new product, organize an educational event, or develop an annual report or newsletter - we become your inside team to complete the project. With our experience, we can jump in without much orientation or oversight.

Businessmen

Free up

leadership's

time

Image by Samson

Expand your

market

share

Casual Business Meeting

Fill sales and

marketing

gaps

Business Team

Increase capacity

without fixed

cost

Business People Mingling

Retain, expand and

attract new

relationships

 

GET IN

TOUCH

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